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How Facebook’s plan to attack TV is taking shape (FB, NFLX, GOOG)





Facebook Watch (wide)

  • Watch, Facebook’s three-month-old hub for original shows, has yet to produce any commercial hits.
  • The Facebook-funded shows that have been renewed for second seasons all share the same trend of initial spikes in viewership followed by steep declines.
  • Facebook is judging the success of shows largely based on the repeat viewers that come back to watch subsequent episodes, rather than the sheer number of views the shows garner.
  • Facebook is still on the hunt for hit shows and is green-lighting longer shows with bigger budgets, multiple Watch partners told Business Insider.

To get a show renewed for Facebook Watch, the social network’s three-month-old hub read more >>>

Source:: BusinessInsider.Com

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