• Lowe’s is partnering with 60 other businesses and organizations for a campaign to promote the skilled trades.
• This “Gen T” initiative will launch a national online marketplace for jobs, apprenticeships, and education programs.
• Lowe’s trade skills director Michael Mitchell told Business Insider that the skilled trades have been “miscast” for the past 40 years in the US.
• Visit Business Insider’s homepage for more stories.

Lowe’s wants to make plumbers, electricians, and mechanics cool.

The home improvement retailer is spearheading an organization called Generation T — “T” as in trade skills — that’s looking to solved the skilled trades read more >>>

Source:: BusinessInsider.Com