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Scott Galloway: the big 4 have created enormous wealth by tapping into our most basic instincts

Scott Galloway is a marketing professor at the NYU Stern School of Business and the founder of business intelligence firm L2. Galloway stopped by this week’s episode of The Bottom Line with Henry Blodget to explain how the big four became successful. Following is a transcript of the video:

So let’s talk about the big four, Amazon, Apple, Facebook, and Google. Effectively, what you have here is companies that have grown their value in the last eight years to the equivalent of the GDP of South Korea. We’ve never seen this kind of wealth creation so the question is read more >>>

Source:: BusinessInsider.Com

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