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The Road to Fitness in 2017





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Cynthia Villamizar, Waze Ops

Each holiday season, marketers can look forward to a few months of predictable shopping behavior and navigation trends. This year, right on cue, shoppers made their way to supermarkets in the run-up to Thanksgiving Day and flooded retail storefronts on Black Friday. And, as we enter the first week of January, we expect consumers to start hitting the gym in pursuit of their dreams of improved health and rock-hard abs in 2017. As we wrap up the holiday season, we take a look at the navigation habits of these fitness-focused “resolutionaries” and share some insights to read more >>>

Source:: HuffingtonPost.Com

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